My Halloween hot take it that I still want to feel like me. I enjoy the variety and the creativity, but shopping for a polyester costume to wear the one time, just doesn't feel sustainable — or comfortable if we're being honest.
I like using makeup to get into the spooky spirit, and there are a lot of Luna & Lark options to help you find yours. Here is our Pinterest board of Halloween How-To's, and the makeup you can use to re-create the look. Full disclosure, finding these looks without AI images was feeling a little too impossible this week, but I promise, I personally tried the fawn look last year, and it may have taken three tries before I didn't feel like it was a Pinterest-fail, but I did pull it off. I have faith you can do it too!
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The Enchanted Fawn
Soft, wide-eyed, and suspiciously good at looking innocent while being the main character in every photo. Perfect for Halloween because it turns basic contouring into woodland sorcery.
The Living Jack-O’-Lantern
Orange, glowing, and slightly unhinged—just like the holiday itself. This look nails that “I carved my personality out of caffeine and sugar” energy.
This makeup is nice because you get to make this look what you want it to be. Add a cozy, oversized sweatshirt or a fancy linen wrap dress, just make sure it's orange!
Start with your normal foundation — or Fung-dation. I used Heaven on Mainstreet's Sun color pod as the base for my cheeks and eyes. Then I topped them with Minori's Cream Highlighter in Champagne. If you buy their No Makeup Glow Kit, the Cozy Lipgloss is the perfect compliment for a semi-nude lip to complete this look.
Finish with River Organics Zero Waste Mascara to draw on the jack-o-lantern mouth. Then use it like your daily mascara!
Channel your inner cornucopia by creating a unique scent and blending scents from the Love Triangle trio. You get to be beautiful, cozy, and glowy without the "trying too hard" part.
The Cozy Koala
Fuzzy, grey, and too adorable to be scary—but that’s the trick. Everyone else will be melting latex onto their faces while you’re out here serving comfy chaos.
This light makeup look is perfect for someone who wants to show off how dedicated they've been to their skincare routine.
Start with SPF like any skincare devotee, and then apply a glowy skin tint, if you need it.
The River Organics Peachy Blush Stick is perfect for cheeks, nose and eyes with this innocent look, just layer extra on the nose. Finish with their Rose Quartz Highlighter and a few swipes of mascara.
Alternatively, you could use the Cotton Candy Skies Balmie Trio handy for more colors and layering without losing the sugary sweetness this look needs. Speaking of, consider Sugar Moon to own the night.
What I love about this look, is you can keep the lips simple. Just choose your favorite Poppy & Pout Lip Balm flavor. Is Wild Honey too on the nose for a bear?
